Article originally appeared in Sustain.
One Sunday in July I stood in a small park in a Central London and asked people to pin cards to a tree, telling me what they loved about the community around them. Not to exclude digital natives I also selected a hashtag and invited responses through social media. The fantastic responses I got were an incredibly useful start to developing a neighbourhood plan.
Neighbourhood planning requires wide engagement and an evidence basis to meet the statutory requirements of the Localism Act. Although having a public meeting and setting up a WordPress blog, Twitter account and such are undoubtedly useful, following the maxim “go where the people are” is also essential in order to create a plan that has legitimacy.